Taylor Swift’s attendance at NFL games, particularly those of her boyfriend Travis Kelce’s Kansas City Chiefs, has been credited with attracting more female fans to the sport, a phenomenon the Dallas Cowboys Cheerleaders director, Kelli Finglass, acknowledges but notes that female fans have always been a significant part of their audience. The upcoming Netflix show, “America’s Sweethearts: Dallas Cowboy Cheerleaders,” aims to provide an inside look at the cheerleaders’ lives, both professionally and personally, highlighting their role in drawing and entertaining a diverse fan base, including young women and children.
The Dallas Cowboys Cheerleaders, who have long attracted female fans, weigh in on the “Taylor Swift Effect” following her attendance at NFL games, emphasizing their ongoing efforts to appeal to women and children, amidst the increased visibility Swift has brought to the sport.
Oh, Taylor Swift and her undeniable influence, right? She’s been spotted at NFL games, cheering on her boyfriend, Travis Kelce. And guess what? It’s sparked a wave of female fans flocking to the sport. But let’s not forget, the Dallas Cowboys Cheerleaders were drawing in the crowds long before Swift made her appearances.
Kelli Finglass, the cheerleaders’ director, had a chat with Us Weekly. She’s been in the game for a while, having cheered for the Cowboys herself before taking the reins. Finglass pointed out that women and kids have always been a big part of their fan base. It’s nothing new for them.
Enter Victoria Kalina, a current cheerleader. She’s heard the buzz about Swift’s influence on young female fans. Kalina even shared a story about girls buying tickets just in hopes of catching a glimpse of Swift at a game. And it’s not just Swift; Kalina’s mom has noticed a similar trend with fans coming to see the cheerleaders.
Now, let’s talk about Swift and Kelce’s public romance since fall 2023. It’s been a boon for the Chiefs, with more female fans donning "Go Taylor’s boyfriend" shirts at games. Swift’s presence at the 2024 Super Bowl? It only added to the frenzy, with Swifties tuning in en masse.
NFL commissioner Rodger Goodell is all for it. He’s thrilled about the "Taylor Swift Effect" on the sport. According to him, Swift’s interest in NFL games has intrigued many, especially young women, making them curious about the sport.
But Swift isn’t the only celeb making waves in NFL stadiums. The Cowboys have their share of star-studded supporters, including Kelly Clarkson and Denzel Washington. The cheerleaders, though, they’re focused on their performance, often unaware of the celebs in attendance unless they’re featured on the big screen.
Their dedication and hard work will be showcased in Netflix’s America’s Sweethearts: Dallas Cowboy Cheerleaders. Finglass is excited for viewers to get a behind-the-scenes look at what it takes to be part of this iconic squad. The show promises to delve into their personal lives, showing the highs and lows of being a Dallas Cowboys Cheerleader.
Unlike the CMT series that ended in 2021, Netflix’s show will offer an even deeper look into the cheerleaders’ lives, both on and off the field. It’s set to give fans "unfiltered access" to the team throughout the NFL season.
So, if you’re curious about what goes on behind the pom-poms and the glitter, America’s Sweethearts: Dallas Cowboy Cheerleaders is now streaming. And hey, who knows? Maybe you’ll catch a glimpse of Taylor Swift in the stands, supporting her man and inadvertently boosting the sport’s appeal to a whole new audience.
